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Sony UMD on it's way out.
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By Thomas K. Arnold Thu Mar 30, 10:10 AM ET

LOS ANGELES (Hollywood Reporter) - Exactly a year after it was launched in the United States, the Sony PlayStation Portable's days as a hand-held movie-viewing device might be numbered.
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Disappointing sales have slowed the flow of movies on the proprietary Universal Media Disc to a mere trickle. At least two major studios have completely stopped releasing movies on UMD, while others are either toying with the idea or drastically cutting back.

And retailers also are cutting the amount of shelf space they've been devoting to UMD movies, amid talk that Wal-Mart is about to dump the category entirely.

Wal-Mart representative Jolanda Stewart declined comment on reports that the retailer is getting out of the UMD business. But studio sources say such a move is imminent, and a check Wednesday of a Wal-Mart store in Santa Ana, Calif., revealed a drastic shrinkage of UMD inventory. Several shelves of movies in the PSP section were gone; all that remained were seven UMD titles sitting bookshelf-style on the top of the PSP section, with no prices or other information.

Universal Studios Home Entertainment has completely stopped producing UMD movies, according to executives who asked not to be identified by name. Said one high-ranking exec: "It's awful. Sales are near zilch. It's another Sony bomb -- like Blu-ray."

(Sony, in fact, vowed Wednesday to stick by the announced May 23 street date for the studio's first batch of Blu-ray Disc titles despite reports that the next-generation hardware needed to play the discs likely won't arrive in U.S. stores until the following month at the earliest.)

Paramount Pictures Home Entertainment also is said to be out of the UMD business. "We continue to evaluate the PSP platform for each title, and if it makes sense for business reasons and the target audience, we will release them," spokeswoman Brenda Ciccone said. "Our focus right now is much more aimed at HD (high-definition) at the moment, though."

A high-ranking executive was more blunt: "We are on hiatus with UMD," he said. "Releasing titles on UMD is the exception rather than the rule. No one's even breaking even on them."

Also out of the UMD business is Image Entertainment, while other studios -- including 20th Century Fox Home Entertainment and Buena Vista Home Entertainment -- have drastically slashed release schedules.

"No one's watching movies on PSP," said the president of one of the six major studios' home entertainment divisions. "It's a game player, period."

Observers speculate the studios released too many movies, too fast. Within five months of the PSP's March 2005 launch, 239 movie and TV titles already were either in the market or in the pipeline -- a significantly higher tally than games, according to the DVD Release Report.

But while sales were initially strong -- two Sony Pictures titles even crossed the 100,000-unit threshold after just two months -- the novelty quickly wore off, observers say. The arrival last fall of Apple's video iPod only hastened the PSP's decline as a movie-watching platform.

Benjamin Feingold, president of Sony Pictures Home Entertainment, was a big believer in PSP as a movie-watching platform. He still is, even though he concedes retail shelf space for UMD movies is on a sharp decline and his own studio is being "more selective" in choosing movies for UMD release.

Feingold believes the PSP's biggest drawback as a movie-watching device was the inability to connect the gadget to TV sets for big-screen viewing, "which would have made it more compelling," as well as the inclusion of memory stick capability.

"I think a lot of people are ripping content and sticking it onto the device rather than purchasing," he said.

But next week, Sony Computer Entertainment executives will begin making the rounds of the Hollywood studios to discuss plans for making the PSP able to connect to TV sets.

"We're hoping the format's going to be reinvigorated with next-generation capability that may include living-room or normal television playback," he said.

Reuters/Hollywood Reporter
I had high hopes for UMD but I knew that Sony would screwit over


Caowyth
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Re: Sony UMD on it's way out.
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The DVD movie industry cannot survive multiple platforms. Especially when one of the platforms is in such limited deployment.


Ruccus
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Re: Sony UMD on it's way out.
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I thought this was funny though:
But next week, Sony Computer Entertainment executives will begin making the rounds of the Hollywood studios to discuss plans for making the PSP able to connect to TV sets.

"We're hoping the format's going to be reinvigorated with next-generation capability that may include living-room or normal television playback," he said.
Today for around $100 you can buy a portable DVD player (which plays DVDs, not UMDs) that plugs into a TV. Who cares whether the PSP can plug into a TV if you still have to choose between DVDs and UMDs? The fact that UMDs are encoded in the PSP's 480x272 resolution (instead of DVD's 720x480) means you'd have a crap-tacular looking movie on a full sized TV anyway.


cedon
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Re: Sony UMD on it's way out.
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IMO the problem ist so much that the PSP is a bad choice for portable movie viewing, the problem is that you can pay $25 for a DVD you can watch on any dvd player, be it portable, your computer, or home dvd player, or you can spend the same amount for a UMD movie that can only be played on the PSP. With that limitation, if they wanted to be realistic about people buying movies for the PSP, they realy needed to have a completely different pricing strategy, say $10 for a UMD movie vs. $25 for a DVD.
If they had done that, i think more people would have bought into the idea.
as it is $25DVD >> $25UMD
thats my view anyway.


notwen
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Re: Sony UMD on it's way out.
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The really surprising thing is that UMD held on as long as it did. For a while stores were even citing UMD movie sales as brisk, which was utterly shocking. Eventually the novelty wears off though...


Daton Everon
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Re: Sony UMD on it's way out.
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As in every case with Sony... They never learn from thier past mistakes (MD anyone?)


Sillis
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Re: Sony UMD on it's way out.
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The pricetag for UMD is the major drawback. If the movies would have been priced arouns $12-$15, it would have done quite nicely. I have a few UMD movies for my PSP that I picked up second hand in the *gasp* $12-$15 price range.

/greed


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Re: Sony UMD on it's way out.
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Daton Everon
As in every case with Sony... They never learn from thier past mistakes (MD anyone?)
bah, as far as hardware is concerned - MD is actually pretty amazing.

it failed not because of the format (hell JVC, sharp, and kenwood all make MD players) but because of DRM issues (a result of conflict of interest between sony the electronics company, and sony the recording label.) and a lack of native mp3 support, currently MD players require the conversion of mp3 into atrac3, even though atrac is a superior format for audio quality than mp3.

i got a MD player back in ... 2002, and used it up until, well today actually. the only reason i didnt get a hi-MD player is because of their DRM system and a lack of drag and drop interface.

the MD scenario could be seen as a reason why conglomerates are bad


BrooklynBridge
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Re: Sony UMD on it's way out.
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I had a long post written, but instead I'll just say that Sony is ghey.



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Lisboa
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Re: Sony UMD on it's way out.
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If Sony didn't own a movie or music company, it would be innovative like Apple, instead it's obsessed with piracy. Let people upload movies onto their UMD and they won't need to sell movies, they will sell PSPs and blank UMDs by the truckload.


Krimzan
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Re: Sony UMD on it's way out.
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Old and Busted



New Hotness

(Blu-Ray disk)


Tular Nodrop
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Re: Sony UMD on it's way out.
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Whoa. Is blu-ray really going to be in disc cartridges? That would be ******* fantastic for PS3. I always scratch the **** out of my PS2 discs and DVDs because of carelessness.




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